Kiwanis International Video

Pam Norman, Senior Director of Corporate Relationships for Kiwanis International, discusses how her organization has benefited from a long-term relationship with the U.S. Army. She elaborates on how both organizations shape and develop the next generation of leaders.

Read Transcript

Kiwanis International is a global service organization with the mission to serve children at the local community level.

Kiwanis International has enjoyed a long-term partnership with the U.S. Army.

The partnership with the U.S. Army is rooted in three different components: service, education and leadership. Both organizations are focused on those three components which makes it natural for us to work together to develop the next generation of leaders.

Collectively, our local efforts then have a global impact.

[1SG Benjamin Duvall, U.S. Army Recruiting Battalion—Portland]

Partnerships like Kiwanis are valuable to the U.S. Army because the leaders within that organization are spread throughout our community. It puts face and value to our character as leaders and it bridges that gap between the United States Army and the community.

[William Sims, International President of Key Club International]

The U.S. Army provides us with representatives of what a servant leader truly is and that is putting those who you are leading before yourself.


They have the opportunity to personally interact with Soldiers, to hear their Army stories and have those Army stories really motivate them and inspire them for their own personal development.


The U.S. Army also provides us with examples of dedication, leadership, passion for what you’re doing, taking every daily task as seriously as possible because that’s the difference between success and failure. It’s inspiring to see U.S. Army leaders impacting and shaping the future leaders of Key Club.


They walk away with learning from seasoned leaders. They walk away with answers to their questions. … And they walk away, I believe, being very inspired to become a leader in their own school community.